At any given moment, almost everyone on earth is wearing something made of cotton. Almost 40% of all textile products are made from the fiber.

We love cotton. Its versatility, softness, breathability, comfort, and durability have made it the largest non-food crop grown in the world. It is also the most chemically dependent.

Cotton uses about 3% of the world’s agricultural land and accounts for 10% of the world’s insecticide and 23% of pesticide use.

Most cotton today is grown conventionally. That means it is grown with an abundance of chemicals that compromise the health of the life beneath each plant, and the life above ground.

According to the world health organization, 3 of the most hazardous insecticides to human health rank in the top 10 most commonly used in cotton production.

From farmer to knitter, seller to consumer, traces of chemical residue can remain throughout that can cause long-term illness and disease.

There is a better way.